Proxima Fusion

Clean energy is necessary. Infinite clean energy is better. Proxima are Europe’s leading fusion company, simulating and designing a stellarator power plant with the stellar aim of bringing the power of the stars to you in the next few decades.

We’ve worked closely with Proxima for years, created their full brand from scratch and have led several evolutions of their website as well as countless decks and posters. The identity we designed focused on the infinite, glowing, electric potential of fusion energy while the website focused on establishing Proxima’s position as a serious 21st century technology leader.